LG Display iAd - TBWA\Chiat\Day

Teamed up with TBWA\Chiat\Day and Apple to create LG Display's first iAd experience. The iAd takes you through a series of interactive demos, teaching the user about LG's IPS technology. Translated into German and French, this iAd is available to iPhone users around the world. To experience the iAd, download the iAd Gallery App, available free from the app store. Toggle above to see the case study.

Stills

previous

/

 next

Credits

Agency: TBWA
Executive Creative Director: David Lee
UX Director: Chris Readon
Art Director: Michael Oh
Copywriter: Bharat Kumar
Designer: Kevin Hsiesh
Producer: Joshua Morse

REC Studio
Creative Director: Chapman Bullock & Zach Laplante
Storyboard Artist: Christie Bickerstaff
Producer: Rich Minkoff